Participating in a Murphy’s FLASH Sale is easy. We change the prices automatically before and after the sale.
THESE STEPS MUST BE COMPLETED AT LEAST 2 DAYS PRIOR TO THE SALE
1. Click on Accept Flash Sale
This tells us you want to have the Flash Sale added to your website.
2. Enter the Flash Sale Margin
You need to set the markup you wish to use over your cost. The default is 100%.
For instance, let’s say that Murphy’s is discounting Flash Sale products by 80%.
That would mean a product that is normally priced at $100 would now cost you $20 during the sale.
If you choose a Flash Sale Margin of 90% then the sale price to the customer would be $38.00 ($20 x 1.90).
This would translate to a profit of $18 on that item.
Confused about what Flash Sales Margin % to use? Here’s more information about Selecting Your Flash Sale Margin %.
Enter your Flash Sale Margin in the Flash Sale Margin % field. Do not include the % symbol.
THE SET UP DEADLINE IS 2 DAYS BEFORE THE SALE BEGINS (48 HOURS BEFORE THE SALE)
Remember to save your changes by clicking on the Save button at the bottom of the page.
ONCE THE FLASH SALE HAS STARTED YOU CAN CHANGE THE FLASH SALE MARGIN % AT ANY TIME. Your Flash Sale prices will be updated immediately.
4. Promote your sale.
The link to the Flash page can be found in the description of the Accept Flash Sale check box (MMS Integration page).
Your Flash Sale page will be your domain name followed by /product-tag/flash-sale/
Advertise an ending time about one hour before Murphy’s ends the Flash sale (read What To Expect).
Strategy? Consider starting the sale with a higher Flash Sale Margin % and then reducing it a few days into the sale.
- Accept Flash Sale
- Set Flash Sale Margin % at least 2 days prior to the start of the sale.
- Save your changes.
- Promote your sale using the link shown on the MMS Integration page.
- Once the sale has started, you can change the Flash Sale Margin %
- If you need to contact Murphy’s remember to submit any open sales orders first.
What to Expect
Next Flash Sale Finishes
Up to Two Days Before the Flash Sale: At least 2 days before the sale you need to accept the Flash Sale and enter your % margin. The margin default is set to 40% which means prices will be displayed at 40% above your cost.
The Day of the Sale: Shortly after starting at Murphy’s your website will automatically be updated with the Sale prices and you will be sent an email when the Flash Sale is live on your site. There are a lot of products to update so this process will normally take about ten minutes.
During the Sale: Take orders as usual.
If you want to change the Flash Sale Margin % go for it! Once the sale has started you can make changes to the Margin % and your Flash Sale products will be updated immediately!
IMPORTANT: BEFORE YOU CONTACT MURPHY’S FOR SALE ASSISTANCE MAKE SURE YOU SUBMIT YOUR OPEN SALES ORDER. If you have more than one open sales order at Murphy’s, orders on your website will not be added to a sales order at Murphy’s.
On the Last Day of the Sale: Shortly before the Flash Sale ends at Murphy’s the prices will automatically be reverted on your site and you will receive an email when the Flash Sale has finished.There are a lot of products to update so this process will normally take about ten minutes. We suggest you give your customers a one hour buffer, so tell them it will finish an hour before Murphy’s advertised finish time – this way there will be no confusion or disappointment.